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FEDERAL ELECTION 2025: Second Choices, Maybe Second Chances? Uncommitted Voters May Yet Re-Shape the Final Outcome


These translations are done via Google Translate

Top reasons for not committing – keep open mind (46%), wait for debates (21%), may vote strategically (21%)


April 2025 – One federal leaders’ debate down, one to go, as voters consider all the factors that could potentially lock them into their party choice.

New data from the non-profit Angus Reid Institute finds many supporters of the Liberals continue to be reticent to fully commit, leaving the party with an impressive ceiling and a precarious floor.

Currently, 37 per cent of Liberal Party voters are less than “very committed” to their vote. They fall into less concrete descriptions of “fairly” committed, “not that committed” or “not committed at all”. Among the Conservatives, this proportion is 24 per cent. The difference in which party forms government and whether it is a majority or minority likely rests on these individuals’ shoulders.


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election 45 second choices, maybe second chances uncommitted voters may yet re shape the final outcome 1

So, what are they waiting for?

GLJ
BBA Consultants

Approximately half of each group of Liberal and CPC voters say they’re keeping an open mind as the campaign plays out to see developments and policy details. One-quarter within each group say they want to see what happens in the debate, while others are waiting to see if they feel the need to vote strategically or want to learn more about their local candidates.

election 45 second choices, maybe second chances uncommitted voters may yet re shape the final outcome 2

The biggest beneficiary of a Liberal lapse would be the NDP. Among uncommitted Liberal voters, 45 per cent say the NDP would be their second choice. One-in-five (18%) say their second choice is the Conservative Party. For the Conservatives, any faltering that causes uncommitted voters to leave would be devastating. The largest group of these soft voters (39%) say they would vote for the Liberals if they changed their mind.

With a foursome of party leaders set to square off in tonight’s English debate, most Canadians will likely find themselves disappointed on the list of topics set to be discussed – notably the omission of health care. It remains a top issue facing the country for Canadians and two-thirds (68%) believe health care is not being brought up enough on the campaign trail. A majority (53%) also say that the high cost of living is not getting its fair share of discussion. Three-in-ten (31%) would like to hear less from candidates about U.S. tariffs, but half (51%) believe it is being talked about “the right amount”.

Link to the poll here: www.angusreid.org/

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