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Your 12 Month Digital Marketing Plan on EnergyNow – Get Great Exposure & Generate Sales Leads with LeadiD!


Welcome to

Your 12 Month Digital Marketing Plan on EnergyNow

EnergyNow uses all of its Marketing Platforms to Promote Your Company
(Website, Daily Email, Social Media & EnergyNow SHOWCASE)

Marketing on EnergyNow is Designed to:

  • Focus on your company’s target audience
  • Consistently get your company marketing exposure for a Whole Year on EnergyNow
  • Effectively market your products and services
  • Maximize your Brand Recognition (the more prospects see your brand, the more credibility you build)
  • Generate Leads with EnergyNow’s LEADiD Reports – Let us show you a sample report!
  • Promote & Build your company’s social media with our extensive social media channels
  • Be Affordable: EnergyNow has a marketing plan for every budget
  • Compliment your direct sales efforts with dynamic digital marketing

Did You Know?

  • Energy Industry B2B Byers (those companies you sell services/products to) are 5x more reliant on digital content to make a decision than 5 years ago
  • 80% of Energy Services Buyers do their research on your company online prior to talking to you or your salesperson
  • 78% of your customers or prospects are influenced by social/business media in some way when purchasing products and services
  • 90% of energy industry decision makers will not answer a cold call (or rarely return phone calls)
  • 70% of B2B marketers use some form of video to promote their company as video content receives 3x as many links as text posts
  • 85% of marketers say that the number one benefit of digital marketing is brand exposure, followed by increased website traffic and marketplace awareness (your products and services)

Fact!

New Potential Customers are more online savvy and respond better to newer marketing methods (video, webinars, published content, case studies, announcements, podcasts, etc.)

Your 12 Month Marketing Plan on EnergyNow
(Adjustable to Your Own Marketing Schedule)
We Make it Easy
(Publish your information on EnergyNow Website, Email, Digital Marketplace and Social Media Platforms)

Use this month by month guideline as a template for what you can do on EnergyNow over a 12 month period.  By mapping out an  announcement schedule, you will maximize your exposure on EnergyNow.

MONTH 1: Your Company is a Featured Company or Employer (SHOWCASE PROFILE –See Examples Below)

MONTH 2: Company Announcement (See Examples Below)

MONTH 3: Publish a Feature Introductory Video we produce for you  (or a video you already have) (See Examples Below)

MONTH 4: Company Announcement (See Examples Below)

MONTH 5: Feature Story (See Examples Below)

MONTH 6: (REPEAT FROM  #1)Your Company is a Featured Company or Employer (SHOWCASE –See Examples Below)

MONTH 7: Company Announcement (See Examples Below)

MONTH 8: (REPEAT FROM #2) Publish a Feature Introductory Video we produce for you (or a video you already have)  (See Examples Below)

MONTH 9: Company Announcement (See Examples Below)

MONTH 10: Company Announcement (See Examples Below)

MONTH 11:  REPEAT FROM #3) Feature Story (See Examples Below)

MONTH 12: Company Announcement (See Examples Below)

YEARS  2, 3….etc…REPEAT or MODIFY with your current situation

Sample Company Announcements:

(All the things you can do on EnergyNow to promote your brand and products/services)

Feature Service

H3M’s Collaborative Approach to SRP Success!

A Better Pipeline Analysis Approach: Using Automation and Visualization to Streamline Your Analysis – Stress Engineering

Touchless Invoice Processing For Oil and Gas – Benefits of Doing More With Less

Feature Product or Service w/ Video

WATCH: How has your organization adjusted to our new world? Accelerate your digital adoption strategy

WATCH: See How Pandell Helps Canadian O&G Companies Cut Costs

VIDEO PREMIERE: Access Granted in Buffalo Creek

Feature Product

RAM Industries – Custom Cylinder Solutions for the Oil & Gas Industry

Position Sensing (SMART) Cylinders: The Ultimate in Automation

Qnergy’s Solar Hybrid: Delivering reliable power in all weather conditions

Bulk Storage Tank Aprons To Prevent Soil Erosion – Halo Environmental

Feature Topic/Story

What, Where, When, Why and How “Hydrogen”? – Acero Engineering

Which Direction Should We Go? How to Choose the Best Emission Funding Option for Your Organization

Innovation Announcement

Opening the door to innovation with 2N solutions – Axis Communications

Redhead Innovates Surface Rod Pumping for High Performance and Reliability

Case Study

CASE STUDY: Minimize Berm Erosion & Tank Base Corrosion With Precidium ™ ECS™ – WEC

CASE STUDY: New Benchmarks Set At Osum Orion – Hive Innovations

Blog Post

Learn how to drastically reduce the time it takes you to complete manifests and manage waste data

Strategic Business Planning: Equipment Health is an Investment NOT an Expense – Becht

Company Feature

Feature: FlareTech – The industry experts at developing and delivering high quality flaring and combustion systems at competitive prices

Company Overview /w Video

WATCH: Falcon Equipment’s Lifting Lines | Palfinger, National Crane, Dieci Telehandler & Maeda Mini Crane

Video: Watch how Amazon Web Services (AWS) and Osperity are helping the energy industry become more efficient and profitable using video analytics in the cloud.

Product Demo

SPECIAL OFFER: Aimsio Group Demo and 90 Day Free Trial

Podcast

FIRESIDE CHAT With Kim G C Moody & Economist Dr. Jack Mintz – October 6th – Complimentary: Details & Sign Up Here

The Tundra Podcast: Special Guest – Cody Battershill of Canada Action Coalition

Bulletin/Newsletter

Strategic Timelines: November Innovation Funding Bulletin

Company Announcement

Scovan completes well pad infills in 5 months from sanction to steam for Connacher.

Unified Valve Group is the New Canadian Distributor of Texsteam™ Pumps

Precise Delivers FULLY AUTOMATED Tank Cleaning Spread to Cascade Energy Services – See the Automated Spread HERE

Raise Production Inc. Announces North American Marketing and Distribution Partner

Partnership/Joint Venture

Phoenix Industrial has partnered with an Indigenous Industrial Construction Company, Yahtue Industrial

A joint venture between Tundra Process Solutions & Canadian Energy becomes a new Battery Energy Storage Solutions company – Eneon-ES.

Education/Training

Free Introductory Class: Fire & Gas Mapping, December 9, 2020 – Westech

Institute of Hazard Prevention: Save up to 30% on Remote Safety Training Courses this Summer!

Acquisition

Hive Innovations Inc. (HIVE) Acquisition of HipVap Technologies Inc. (HipVap)

Cost Savings

Radically Reduce Capital and Operating Expenses with CCI’s Multiphase Transfer Pump Technology

Webinar

FREE Informative Online A&W Case Study Webinar on Wednesday, November 18 at 11 AM (MST)!

WEBINAR: Are you monitoring your emissions? Learn more about GeoVerra’s ExACT Emissions Monitoring technology on September 29th

Event/Conference Announcement

NOVEMBER 18, 2020: YP Link Energy Transformation Event (Virtual) – Join Your Fellow Young Professionals as We Explore How the Energy Industry is Transforming – Details HERE

Introducing Supply Change Conference, October 27 – Supply Chains: Lessons Learned During 2020

ARE YOU ATTENDING? – GeoConvention will be hosting the 2020 program completely virtual! September 21-23, 2020

Check out the Line Up for CERI’s 2020 Petrochemical Conference – Virtual Attendance available

Charity Event

Oil Sands Charity Golf Classic in support of the Wood Buffalo Food Bank – September 15, 2020

Association Event Announcement

2020 CAODC Virtual State of the Industry – November 18, 2020

Auction Announcement or Equipment for Sale

Fort Saskatchewan Consignment Sale, A Complete Dispersal for Yellow Arrow Oil Tools Ltd – Absolute Public Online Auction

EQUIPMENT FEATURE: FOR IMMEDIATE SALE – 2019 CUMMINS 2500 KW Gen-Set – Details HERE – TIGER

Market Report

THE PANDEMIC EFFECT: See the Q2 Calgary Office Market Report – Get it HERE: Cresa

Schachter’s Eye on Energy: New Coronavirus Outbreaks And Lockdowns In Europe Hurt Energy Demand. New OPEC Price War More Likely Now

GLJ’s July Pricing – Energy oversupply in a pandemic roiled world

Brand and/or Website Update

GNB Global Enters A New Phase With Updated Brand, Website

CDN Controls launches new website!

Name Change

After 70 years in business, Howard Marten Fluid Technologies Inc. has changed its corporate name to HMFT Inc.

Awards & Recognition

Cadeon Inc. Awarded TIBCO’s Global High-Velocity Partner of the Year!

Gemini Awarded The Build Construction & Engineering Award for 2020

Company Interview Style

THE INNOVATORS: Climeon Aims to Produce Electricity from Oil Related Waste Water – Presented by GridStone

Gemini Interview Series | EPISODE 01


Send all your content submissions to Chris Squire (chris.squire@energynow.com)  If you have any questions, please contact Chris or your EnergyNow representative



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