Sign Up for FREE Daily Energy News
canada flag CDN NEWS  |  us flag US NEWS  | TIMELY. FOCUSED. RELEVANT. FREE
  • Stay Connected
  • linkedin
  • twitter
  • facebook
  • instagram
  • youtube2
BREAKING NEWS:
Hazloc Heaters
WEC - Western Engineered Containment


Your 12 Month Digital Marketing Plan on EnergyNow


These translations are done via Google Translate

Welcome to

Your 12 Month Digital Marketing Plan on EnergyNow

EnergyNow uses all of its Marketing Platforms to Promote Your Company
(Website, Daily Email & Social Media)

Your Digital Marketing Plan on EnergyNow is Designed to:

  • Focus on your company’s target audience
  • Consistently get your company marketing exposure for a Whole Year on EnergyNow
  • Effectively market your products and services
  • Maximize your Brand Recognition (the more prospects see your brand, the more credibility you build)
  • Promote & Build your company’s social media with our extensive social media channels
  • Be Affordable: EnergyNow has a marketing plan for every budget
  • Compliment your direct sales efforts with dynamic digital marketing

Did You Know?

  • Energy Industry B2B Byers (those companies you sell services/products to) are 5x more reliant on digital content to make a decision than 5 years ago
  • 80% of Energy Services Buyers do their research on your company online prior to talking to you or your salesperson
  • 78% of your customers or prospects are influenced by social/business media in some way when purchasing products and services
  • 90% of energy industry decision makers will not answer a cold call (or rarely return phone calls)
  • 70% of B2B marketers use some form of video to promote their company as video content receives 3x as many links as text posts
  • 85% of marketers say that the number one benefit of digital marketing is brand exposure, followed by increased website traffic and marketplace awareness (your products and services)

Fact!

New Potential Customers are more online savvy and respond better to newer marketing methods (video, webinars, published content, case studies, announcements, podcasts, etc.)

Your 12 Month Digital Marketing Plan on EnergyNow
(Adjustable to Your Own Marketing Schedule)
We Make it Easy
(Publish your information on EnergyNow
Website, Email
and Social Media Platforms)

Use this month by month guideline as a template for what you can do on EnergyNow over a 12 month period.  By mapping out an  announcement schedule, you will maximize your exposure on EnergyNow.
Note: Remember you can use certain pieces of content more than once during the year. You don’t have to always create something new. A Case Study, Video, Feature Product/Service etc. can be used more than once on EnergyNow. 

MONTH 1: Your Company is a Featured Company or Employer (SHOWCASE PROFILE –See Examples Below)

MONTH 2: Company Announcement (See Examples Below)

MONTH 3: Publish a Feature Introductory Video we produce for you  (or a video you already have) (See Examples Below)

MONTH 4: Company Announcement (See Examples Below)

MONTH 5: Feature Story (See Examples Below)

MONTH 6: (REPEAT FROM  #1)Your Company is a Featured Company or Employer (SHOWCASE –See Examples Below)

MONTH 7: Company Announcement (See Examples Below)

MONTH 8: (REPEAT FROM #2) Publish a Feature Introductory Video we produce for you (or a video you already have)  (See Examples Below)

MONTH 9: Company Announcement (See Examples Below)

MONTH 10: Company Announcement (See Examples Below)

MONTH 11:  REPEAT FROM #3) Feature Story (See Examples Below)

MONTH 12: Company Announcement (See Examples Below)

YEARS  2, 3….etc…REPEAT or MODIFY with your current situation

Sample Company Announcements:

(All the things you can do on EnergyNow to promote your brand and products/services)

Feature Service Examples

FEATURE SERVICE – TURNAROUNDS & SHUTDOWNS – Connect with Techmation’s Experienced Teams to Help Minimize Cost & Turnaround Time – Learn More

Stress Engineering: Facility Piping Inspection and Assessments – Maximize Asset Life & Minimize Risk: Learn More

Valve Services & Repair: Ensuring Peak Performance in the Energy Industry

Feature Product or Service w/ Video Examples

WATCH: Hydrogen Plus – A powerful and proven way to reduce fuel costs and emissions in diesel engines

NEED CONTAINMENT? – Watch & Learn More About Primary and Secondary Containment Here

WATCH: All-in-One Operations Platform. Operations Your Way

WATCH: How Has Your Organization Adjusted to Our New World? Accelerate Your Digital Adoption Strategy

Feature Product Examples

The Benefits of TARGET ONLINE & TARGET TRACK for Environmental Compliance

Rig Mat vs Access Mat – Who’s Who?

Unlocking Efficiency: Drone-in-a-Box Solutions Boost Routine Inspections and Data Collection

RAM Industries – Custom Cylinder Solutions for the Oil & Gas Industry

Bulk Storage Tank Aprons To Prevent Soil Erosion – Halo Environmental

Now Hiring Examples

PTW ENERGY SERVICES IS HIRING: Join Canada’s largest provider of electrical and instrumentation services dedicated to servicing the energy industry.

NOW HIRING – Multiple Journeyman & Apprentice Positions: Join One of Canada’s Best Managed Companies – Techmation Electric & Controls

HIRING…..Phoenix Industrial Group is Hiring Multiple Positions!!

AUTOSOL Is Hiring Windows Software Developers

Feature Topic/Story Examples

The Opportunities: 10 Reasons Why You Should Absolutely Consider a Career in the Skilled Trades

Solar and Wind Power – What’s Driving its Growth in 2023?

Innovation Announcement Examples

MEET THE NEW SQA – Canadian UAVs Welcomes the Newest Member to its Fleet of Advanced Remotely Piloted Aircraft Systems – The SQA!

Recycling Instead of Landfilling – See Waste-to-Energy Technology Here

The Ventbuster®: Empowering Environmental Stewardship in the Oilfield

New Patent granted in June. Groundbreaking technology protecting internal combustion engines from airborne hydrocarbons!

Methane Recovery Minimizes Carbon Tax Burden

Case Study Examples

Reshaping Infrastructure Through Sustainable Road Building

CASE STUDY – FAILING SECONDARY CONTAINMENT: See How Western Engineered Containment Provided an ECS Retrofit Solution Without Service Interruption

CASE STUDY: Experienced Workers and Sideworx – A Mutually Beneficial Engagement

Blog Post Examples

Engineering and System Integration – Adding Value to the Pipeline Industry

Revitalizing the Skilled Trades: How to Attract a New Generation of Workers in Canada

Company Feature Examples

INTRODUCING SIDEWORX CONNECT – Temporary Skilled Workers Ready When You Need Them – Learn More Here

FEATURE: Beyond Energy’s Engineering Services – Learn More

Hart Oilfield Rentals – Investing in Innovation and Efficiency to Save You Time and Money

Company Overview /w Video Examples

WATCH: Falcon Equipment’s Lifting Lines | Palfinger, National Crane, Dieci Telehandler & Maeda Mini Crane

Video: Watch how Amazon Web Services (AWS) and Osperity are helping the energy industry become more efficient and profitable using video analytics in the cloud.

Product Demo Examples

SPECIAL OFFER: Aimsio Group Demo and 90 Day Free Trial

Podcast Examples

FIRESIDE CHAT With Kim G C Moody & Economist Dr. Jack Mintz – October 6th – Complimentary: Details & Sign Up Here

The Tundra Podcast: Special Guest – Cody Battershill of Canada Action Coalition

Bulletin/Newsletter Examples

Schachter’s Eye on Energy: Energy Bulls Are Focused On Big (>1.0 Mb/d) Cuts From OPEC+ In July. If This Did Not Occur Than Prices Are Likely To Head Down For A While.

Company Announcement Examples

Dwyer: Kingsway Instruments is Canada’s Most Trusted Dwyer Store

GeoVerra Announces VP, Environment, Sustainability and Social Responsibility

Scovan completes well pad infills in 5 months from sanction to steam for Connacher.

Unified Valve Group is the New Canadian Distributor of Texsteam™ Pumps

Partnership/Joint Venture Examples

360 Energy Liability Management Announces Partnership with Well Done Foundation

Kent Wins FEED Contract for ExxonMobil’s Large-Scale Plastic Waste Advanced Recycling Program

Education/Training Examples

A UNIQUE OPPORTUNITY – Grow as a Leader with a Two Day Management & Leadership Essentials Program – Calgary, Alberta – November 23 & 24, 2023 – Learn More

Earn an Executive Certificate in ESG Management from the University of Calgary in Just One Week – May 29-June 2, 2023 | In-Person | Calgary, Canada

Free Introductory Class: Fire & Gas Mapping, December 9, 2020 – Westech

Acquisition Examples

ACQUISITION ANNOUNCEMENT: Tundra Process Solutions Acquires Polyphase Engineered Controls

ESG Acquires Pandell, Broadening Reach Across Energy Value Chain

Acquisition Announcement: Energy Auctions & Brokerage Inc is Very Excited to Announce Crude Master Transport Inc. Acquiring the Complete Assets/Shares of Excel Oil & Water Hauling Ltd.

Cost Savings Example 

Midstream Energy Company Cut Costs by 14% Using 3-Way Tee – See How Here

Webinar Examples

PANDELL LEADERSHIP SERIES: “Navigating the Growth Phase of Renewable Energy” with Jake Anderson

WEBINAR AHEAD: ONSITE3D is pleased to announce a digital media partnership with EnergyNow to bring you a free webinar on the topics of digital twins, digitization, and technology for industrial projects.

Event/Conference Announcement Examples

A PREMIER EVENT: LNG2023: July 10-13, 2023 – Vancouver Convention Centre, Vancouver, B.C.: DETAILS HERE

ALMOST SOLD OUT! Get Your Tickets Now! The 2023 Big Guns Stampede Breakfast Returns Tuesday, July 11, 2023 – Details Here

2023 NCC Energy and Natural Resource Summit – Calgary, Alberta June 11-12, 2023 – Registration & Sponsorship Details Here

Charity Event Examples

SOLD OUT BUT YOU CAN STILL DONATE: Alberta’s Longest Running and Largest Fundraiser, Enserva STARS and Spurs Gala, Returns for its 29th Year on April 15

Association Event Announcement Example

CAOEC 2023 Annual Luncheon – March 24, 2023, Calgary Petroleum Club

Auction Announcement or Equipment for Sale

ON NOW: Fuelled Auction Announces No/Low Reserve Online Auction Running November 15th – 17th, 2022

EQUIPMENT FEATURE: FOR IMMEDIATE SALE – 2019 CUMMINS 2500 KW Gen-Set – Details HERE – TIGER

Market Report Examples

Preparing Your Organization for the Coming Energy Transition – The Report

GLJ July Price Forecast

Brand and/or Website Update Example

360 Unveils Exciting Brand Evolution and Launch of New Website

Sideworx Connect Announces New Website: Looking for Workers? Looking for Work? – We’ll Connect You HERE!

Name Change Example

After 70 years in business, Howard Marten Fluid Technologies Inc. has changed its corporate name to HMFT Inc.

Awards & Recognition Examples

Kathairos Solutions Awarded Emerging Clean Technologies Award at 2023 Global Energy Show Awards

GeoVerra Wins ASET’s Outstanding Supportive Employer of the Year Award

Gemini Awarded the Build Construction & Engineering Award for 2020

Company Interview Style Examples

THE INNOVATORS: Climeon Aims to Produce Electricity from Oil Related Waste Water – Presented by GridStone

Gemini Interview Series | EPISODE 01


Send all your content submissions to Chris Squire (chris.squire@energynow.com)  If you have any questions, please contact Chris or your EnergyNow representative



Share This:



More News Articles


GET ENERGYNOW’S DAILY EMAIL FOR FREE