The Energy Industry Can Learn from Uber, Airbnb, and Etsy on How to Attract Customers, Use Digital Marketing
Thales Teixeira studies three of the most successful “platform” startups to understand the chicken-and-egg challenge of how companies can attract their first customers. by Michael Blanding New and established businesses often struggle finding their first and new customers. The challenge is even more difficult with startups in the sharing economy that launch as platforms connecting … Read more
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